Pricing & Plans

Clarity before scale.
Right plan, right stage.

Every therapist's practice sits at a distinct growth stage. EMPOWER-2026 BAMS Studio adapts to where your practice is — not the other way around.

Ethical, structured, behind-the-scenes support for Indian mental health professionals building sustainable private practices.

View Plans

How this works

Every engagement begins with Foundation & Discovery — a structured diagnostic that clarifies your practice's niche, positioning, digital readiness, and growth stage before any implementation begins. Once that's complete, we move into the implementation plan matched to your practice's current stage: Launch, Growth, or Scale.

Find Your Stage

Where is your practice in its growth journey?

Your practice's growth stage determines which plan fits. Read the descriptions below and identify where your practice is today.

Starting a Practice

A new or relaunching practice that needs visibility, foundational systems, and professional credibility.

Recommended Plan

Launch

Stabilizing a Practice

A practice with clients but inconsistent income and admin overload. It needs predictable flow, better conversion, and operational calm.

Recommended Plan

Growth

Scaling a Practice

A full or near-full practice, maybe building into a group practice. It needs team systems, capacity expansion, and operational independence.

Recommended Plan

Scale

Level 1 — Shared Prerequisite

Foundation & Discovery

Every engagement starts here — regardless of which implementation plan follows. Clarity before execution. Strategy before systems.

What it is

A structured diagnostic engagement that uncovers your practice's core identity, digital readiness, and true growth stage — before any implementation spend begins.

Who it is for

Every therapist and practice owner before entering a paid implementation tier. No exceptions. Clarity protects both time and investment.

One-Time Fee Starts at ₹14,500/-

What's included

  • Golden Circle discovery — why, how, what
  • Niche refinement and ideal client profile
  • Practice positioning and offer clarity
  • Fee-band thinking and pricing architecture
  • Digital presence audit and readiness assessment
  • Growth stage diagnosis with evidence
  • Prioritized growth roadmap with timeline
Main outcome

A clear, validated growth roadmap matched to your actual stage

Typical timing

2–4 weeks

Building before diagnosing wastes time and money. Foundation & Discovery ensures you invest in the right systems, not just more activity. This stage is completed once before entering any implementation tier.

Upgrade benefit: 40% of the Foundation & Discovery fee is adjusted in your first month when you move into any implementation tier (Launch, Growth, or Scale). You don't lose it — it gets credited forward.

Implementation Plans — Level 2

Choose your practice's next chapter

After Foundation & Discovery confirms your stage, we execute together — advisory, coaching, systems, and implementation. One plan. One team. Zero guesswork.

Starting a Practice

Launch

₹19K –₹24.5K /mo
60/40 Risk-Shared

Best for: New or relaunching practitioners who need visibility, credibility, and client-ready systems.

What you'll solve

  • Invisible online → visible, credible, findable
  • No systems → intake, consent & booking done
  • Unclear niche → defined positioning & fee structure

Website, GBP, intake templates, enquiry scripts, booking system, visibility assets

2–3 months Fixed: ₹11.4K–₹14.7K
I'm starting out — Let's talk
Most Popular
Stabilizing a Practice

Growth

₹34.5K –₹39.5K /mo
60/40 Risk-Shared

Best for: Solo practitioners with clients but unpredictable income, follow-up chaos, and admin overload.

What you'll solve

  • Enquiry drop-off → consistent client flow
  • Follow-up gaps → automated response systems
  • Admin overload → 4–5 sessions/day, systems handle the rest

Client flow system, landing pages, follow-up workflows, 2–3 acquisition channels, content support

3–6 months Fixed: ₹20.7K–₹23.7K
I need stability — Let's talk
Scaling a Practice

Scale

Custom pricing
60/40 Risk-Shared

Best for: Full-capacity therapists, group practices, or clinics ready to expand without founder dependency.

What you'll solve

  • Founder bottleneck → team runs independently
  • No team systems → multi-therapist workflows & SOPs
  • Operational chaos → centralized booking, routing & tracking

Capacity design, brand engine, team SOPs, centralized intake, utilization tracking, leadership support

6–9 months Custom pricing
I'm ready to scale — Let's talk

How the 60/40 model protects you

60% fixed — covers advisory, coaching, and systems. 40% variable — tied to milestones agreed during Foundation & Discovery. If milestones aren't met, you don't pay the variable portion.

Milestones set together | Baseline measured first | We carry 40% of the risk

Not sure which stage fits? That's exactly what the Discovery Call figures out.

Pricing Model

How pricing works for you

Simple, transparent, and aligned with your success. No hidden fees. No long lock-in without evidence of value.

Fee components

Foundation & Discovery Fee

One-time fee covering the structured diagnostic engagement, stage assessment, and growth roadmap.

Starts at ₹14,500

Licensed Tools Fee

Access to the BAMS Studio platform, tools, templates, and systems for a fixed access period. Recurring and predictable.

Base Service Fee

Covers facilitation, coaching, implementation, and managed system support. Scaled to the plan level.

Success-fee logic

We believe our incentives should be tied to your outcomes. The success fee is structured around shared, measured growth — not arbitrary metrics.

Baseline measurement. We establish your current-state metrics during Foundation & Discovery — enquiries, conversion, bookings, income patterns.

Agreed growth targets. Together we define realistic targets based on your niche, location, stage, and commitment to follow-through.

Shared success. The success fee is linked to incremental value created above baseline — aligned, transparent, and measured.

60% fixed, 40% milestone-linked. Every implementation plan follows a 60/40 split. The 40% variable portion is tied to pre-agreed milestones defined during Foundation & Discovery — if milestones aren't met, you don't pay it. Transparent, aligned, and fair for both sides.

Outcomes depend on baseline readiness, niche, location, responsiveness, and implementation follow-through. We don't promise guaranteed lead numbers — we promise structured, ethical systems that improve your practice's growth trajectory over time.

Decision Guide

Which path is right for your practice?

1

Launch

Choose Launch if your practice is starting, relaunching, or still invisible to the clients it wants to serve.

  • No website or outdated site
  • Unclear niche or fees
  • Few or no consistent enquiries
2

Growth

Choose Growth if you have clients but your income, admin, and conversion feel inconsistent.

  • Month-to-month income variation
  • Enquiries slip through gaps
  • Admin and follow-up is overwhelming
3

Scale

Choose Scale if you're at or near capacity and need to grow beyond founder-dependent operations.

  • Turning away clients consistently
  • No team systems or routing
  • Everything depends on you personally
Next Step

Let's find your stage together

This is not a hard sales call. It is a structured conversation to understand where your practice is today and what the next right move looks like.

You don't need to have it all figured out. That's what Foundation & Discovery is for.

Ethics-First Approach
Built for Indian MHPs
Success-Fee Aligned
Zoom Account Integration